Thursday, August 2, 2012

Ford Escapes to Atlanta to Celebrate Bronner Brothers International Hair Show 65th Anniversary

Ford and Hair Industry Leader Bronner Brothers have joined together for the 65th Annual Bronner Brothers International Hair and Beauty Show taking place in Atlanta this weekend, August 4-7. During the event, Ford will give away the keys to an all-new 2013 Ford Escape to one Bronner Brothers attendee as part of the “Ford Escape Bronner Brothers Sweepstakes.” 

This year marks Ford’s ninth consecutive year of sponsoring the trade show that annually draws more than 50,000 people. In addition to awarding the keys to an Escape, Ford will provide trade show guests an opportunity to test drive some of its newest products like the all-new Escape and Ford Taurus.

“We are thrilled to be back as the exclusive-automotive partner of the 2012 Bronner Brothers International Hair Show and to show our support in celebrating the 65th anniversary,” said Shawn Thompson, manager, Ford Multicultural Marketing. “We recognize that this event continues to be a staple within African American culture and are excited that we have been able to continue in our efforts to go further as it relates to our involvement in this annual event “We are looking forward to both checking out all of the amazing artistry that will be on display throughout the weekend as well as finding out who will win the keys to the Escape during this year’s hair battle.”

Attendees of the hair show will take part in a four-day cosmetology convention that offers a unique opportunity for thousands of hair stylists and barbers who endeavor to stay on the cutting-edge of new developments in both product and styling techniques to come together for one cause—to witness and experience a quality show with both education and entertainment.

In addition to experiencing some of Ford’s newest products and technologies, one attendee will walk away with the keys to the 2013 Escape during the “Hair Battle” on Sunday, August 5. All attendees who register and visit Ford’s booth will be entered for the chance to win the newest utility vehicle from Ford.

In addition to the vehicle giveaway, Ford has created a number of special opportunities for consumers, including the chance to engage in hourly raffles and win some cool prizes like gas cards, ipads and VISA gift cards in addition to the opportunity to engage in financial literacy workshops sponsored by Ford Credit. Attendees will also have an opportunity to meet some of their favorite celebrities throughout the weekend inside of the Ford booth and take a test drive in some of its newest products, including the 2013 Escape, 2013 Ford Taurus and 2012 Ford Focus.  

No comments:

Post a Comment

< > Home
emerge © , All Rights Reserved. BLOG DESIGN BY Sadaf F K.