Wednesday, April 23, 2014

Tretorn + MASHBURN Collaboration Announcement


Tretorn + MASHBURN have teamed up to bring a touch of southern charm to the classic Nylite tennis sneaker.
Sid Mashburn and Ann Mashburn, the Atlanta-based premier men’s and women’s destination shops, are known for offering a beautiful, cool and welcoming atmosphere full of classic essentials and hard to find pieces… a collection of Sid & Ann’s favorite objects and discoveries from all over the world. From custom suiting to their respective namesake lines, the specialty clothing brand is delighted to introduce a limited edition run of Tretorn’s classic Nylite.
The couple was inspired by familiar materials they use in other categories including chambray shirting, which led to the creation of this Tretorn + MASHBURN limited edition Nylite.
 "The Tretorn Nylite is the ultimate icon of 1970s Swedish athletica, and our perennial favorite,” note Sid and Ann, “We worked with our friends at Tretorn on this exclusive and loved the idea of a chambray for our feet — it's a natural, fresh way to wear one of our favorite shirting fabrics. It's a clean, light look, and the perfect shoes for jeans, chinos, shorts, and shirtdresses for an easy spring & summer feeling."
 
Nylite, Chambray
$75.00

200 pairs of the iconic chambray Nylite shoe will be available immediately for $75.00 at SIDMASHBURN.COM, ANNMASHBURN.COM and the brand’s shops in Atlanta and Houston.  Later roll-outs of this limited edition Tretorn + MASHBURN collection will include a sand-suede (available early summer 2014), and a grey flannel wool (early Fall 2014).

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