Wednesday, April 1, 2020

Back to Basics with YJACK

Los Angeles-based clothing brand YJACK is going back to basics and upgrading your favorite staples with a new kind of cotton. Committed to creating high-quality products made from the finest fabrics without compromising value, the brand is launching an extraordinary collection of t-shirts for men and women. Genuinely crafted using the highest grade yarn, the brand's t-shirts elevate the iconic wardrobe staple proving that even the most basics of basics can be improved on. 


Cotton is the most widely used fabric for apparel but this natural fiber wears down quickly, retains moisture and is prone to shrinking. In order to overcome the disadvantages of 100% cotton fabrics, YJack developed EXFINA COTTON, a superior quality cotton fabric. Made with Extra Long Staple Cotton Yarn (ELS) and after undergoing EXFINA COTTON Unique Treatment (EUT), EXFINA COTTON is the main ingredient in YJack's Spring/Summer 2020 collection. For men, the brand offers the James Relaxed and Classic Fit Tee in White, Black, Navy and Heather Grey. For women, the Jessie Classic Fit Tee cis available in a classic crew neck, v-neck and scoop neck options and come in Black, White, Air Blue, Rose Dust, and Peacoat. Retailing for $24-$28, the current collection is available on YJack's website at www.yjackusa.com.
 
About YJACK
Founded in July 2019, YJACK set out to create high-quality goods that maintain their value. In doing so, they developed EXFINA cotton, made with the highest grade yarn for stronger, softer, and more durable fabrics. YJack released its first collection of T-shirt designs using the EXFINA cotton in time for Spring/Summer 2020. The current collection is available for sale at www.yjackusa.com.

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